I contributed to the Optus Better Together campaign in a design assistance role, supporting the rollout of a national campaign focused on a "Stack and Save" offer for bundling mobile, internet, and tablet services. Working closely with the senior design, creative teams and animation. My responsibilities included, assisting in the development and adaptation of campaign visuals across digital, print, social media, web banners, in-store displays, and OOH placements. Focused on ensuring brand consistency by applying Optus’ visual identity across all touchpoints.
This role gave me hands-on experience in executing a large-scale, cross-platform campaign and deepened my skills in asset preparation, visual storytelling, and collaborative design within a fast-paced environment.